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By VITA Host
- In services
Torrevieja, located on Spain’s Costa Blanca, is a favorite destination for both national and international tourists. If you own a property here, understanding seasonal demand is key to maximizing your rental income. In this article, we’ll explore the best times of year to rent out your property, how to adjust pricing, and strategies to attract guests all year round.
High Season: Summer Boom (June – September)
Summer is the peak rental season in Torrevieja. Beaches, nightlife, and family activities attract thousands of visitors.
- Occupancy rate: Often above 90%
- Average prices: Highest of the year (premium rates possible)
- Best for: Families, beach lovers, international tourists
💡 Tip: Invest in professional photos and highlight proximity to the beach to stand out among hundreds of listings.
Mid-Season: Spring & Autumn (April – May, October)
These months attract retirees, couples, and digital nomads looking for pleasant weather without the summer crowds.
- Occupancy rate: Medium to high
- Average prices: Moderate, but steady
- Best for: Long weekend stays, “workation” travelers, couples’ getaways
💡 Tip: Offer discounts for weekly stays and highlight features like WiFi speed or a quiet environment.
Low Season: Winter (November – March)
Winter is considered the off-season in Torrevieja. Tourist numbers drop, but that doesn’t mean your apartment has to stay empty.
- Occupancy rate: Lower, but growing thanks to international retirees and remote workers
- Average prices: Lower, but longer stays are common
- Best for: Snowbirds from Northern Europe, long-term renters, digital nomads
💡 Tip: Market your property as a winter escape with mild climate, affordable prices, and cultural activities.
How to Maximize Occupancy Year-Round
- Use dynamic pricing tools to adjust rates automatically by season.
- Diversify your target guests: families in summer, digital nomads in winter.
- Run seasonal promotions (e.g., discounts for early summer bookings or winter monthly stays).
- Highlight unique amenities: pool in summer, heating/fast WiFi in winter.
Conclusion
Understanding seasonality in Torrevieja allows property owners to adapt pricing, marketing, and guest targeting throughout the year. With the right strategy, you can achieve high occupancy and steady income all year round.
👉 At VITA Host, we manage everything for you: from adjusting seasonal pricing to guest communication and cleaning. That way, your property stays profitable 365 days a year.